Does She Know What She Wants? Many Female Desires Are Unconscious | Girls Chase

Does She Know What She Wants? Many Female Desires Are Unconscious

Chase Amante

Hey! Chase Amante here.

You've read all the free articles I can offer you for this month.

If you'd like to read more, I've got to ask for your help keeping the lights on at Girls Chase.

Click a plan below to sign up now and get right back to reading. It's only 99¢ the first month.

Already a GirlsChase.com subscriber? Log in here.

know what she wants
What women say they want and what they actually choose often doesn’t line up. Why is so much of what women really want unconscious?

One of the most challenging aspects of psychological science is how often people say they want one thing, only to choose something else.

I saw this routinely back in my tire salesman days. A customer would come in and say he wanted the cheapest set of tires we had. I’d ask him about what he wanted his driving experience to be like; I’d discover he wanted great road traction and a comfortable ride; and he’d proceed to purchase a premium set of tires with excellent traction and ride comfort instead.

This “what you say you want vs. what you actually want” issue manifests in all sorts of ways in psychological science, too. Paul Eastwick and Eli Finkel’s 2008 speed dating study “Do people know what they initially desire in a romantic partner?” found no matter how strong someone insisted a preference was (e.g., “I will only date a girl if she is beautiful” “I won’t date a guy unless he makes a lot of money”), that person was no more likely to pick someone who matched the preference in a live event than average.

In his chapter in The Adapted Mind: Evolutionary Psychology and the Generation of Culture, on how women evaluate mate prospects, Bruce J. Ellis unfurls a host of items on how women select their mates. One of the most important things Ellis talks about, though, is some of the paradoxes in mate selection. For instance, much research finds women are drawn to men who are socially dominant: men who dominate their social environments. These men tend to be cooler, more aloof, and more detached. Yet a lot of other research finds women are drawn to men who are warm, personal, and caring. How do those two connect?

We’ll talk about Ellis’s solutions to the warmth-dominance paradox below. But first we need to pose a question: do people actually know what they want?

Chase AmanteAbout the Author: Chase Amante

Chase woke up one day in 2004 tired of being alone. So, he set to work and read every book he could find, studied every teacher he could meet, and talked to every girl he could talk to to figure out dating. After four years, scads of lays, and many great girlfriends (plus plenty of failures along the way), he launched this website. He will teach you everything he knows about girls in one single program in his One Date System.

GET CHASE’S ONE DATE SYSTEM

SHOW COMMENTS (10)

The Latest from GirlsChase.com