There are three (3) kinds of people in the world when it comes to mate selection:
Those who seek status: i.e., the flashiest, most popular mates
Those who seek comfort: i.e., the coziest, most companionable mates
Those who seek genes: i.e., the most genetically gifted, naturally elite mates
My experience in a decade-and-a-half instructing men in this space is that these preferences appear to be hardwired, whether by genetics or early life experiences. I've never known an individual to switch underlying mate selection paradigms.
The kinds of mates each type of individual is seeking and the most optimal ways to encounter them differs according to the mating paradigm. This introduces some subtle (and some not-so-subtle) differences in what styles of game each type prefers, and each type's opinions on which sorts of mates are the high watermark.
Clashes between the styles occur when a member of one or the other type insists his preferences are the best, and anyone who disagrees must be fooling himself.
Today though, we'll clear away the bullshit and look at things straight.