To get laid in a competitive dating market, you need an alluring pitch. You gotta know the customer and present yourself well to gain an edge and close the deal.
You need to market well, but marketing is only attention. Once you get attention, you have to make the sale. I follow this process with women and with Girls Chase.
With Girls Chase, I write articles. I post on Instagram and YouTube. This is all marketing.
Then, over email, phone calls, texting, and Instagram, I sell my private coaching and my book, which will soon be a standalone product, but is an upsell for One Date right now. I had to learn (and am still learning) both sides of the equation.
Marketing is about presenting yourself in a way that’s intriguing and different to people, as the market is very saturated. It’s also about being clear, honest, and entertaining. If people get bored reading or watching you, you won’t sell. If people don’t think what you have to say is new or unique, you won’t sell.
It’s the same when talking to a girl. If your first impression isn’t strong and there’s no external reason for her to give you more attention (e.g., you’re in her social circle), then she will bow out and click on some other video on the sidebar (i.e., another guy at the bar, party, or club).
Sales is taking someone who is in your marketing funnel and converting them into a customer. Someone who clicks “buy” and enters their information. It’s almost as intimate as someone deciding to sleep with you. Almost.
They have to want it but also feel it’s worth the cost. Is it worth shelling out $70 for Hector’s college book? Is it worth spending $2,000 on his coaching?
My frame is, “Yes, it is. It’s worth even more than that, so get it now while it’s this affordable.” The stronger my frame becomes, the better I am at selling and marketing. If you believe in your product, people will believe in it, too.
Some choose to market with deception. They skew who they are. There’s nothing wrong with poetic exaggeration. Every good story is embellished. But if your only strategy is clickbait and false promises, you will eventually be revealed for the fraud you are.
This often happens when you’re good but not great with women. Women will like you and sleep with you. But after spending time with you, the glitches in your character are revealed. This is fine – if you dedicate yourself to improving your product. You.
The product is you.