Reference Points and Changing Worldviews
I'm being driven nuts right now about a discussion I'm having with my girlfriend about something we've already discussed and I thought was settled. It has to do with a difference in belief systems; I show her solid evidence and research from the West proving my position, she returns to hearsay, word-of-mouth, and ingrained beliefs she's getting from friends in the East who aren't actually informed on the matters at hand but have firm beliefs on them nonetheless.
She's normally a very logical, rational girl, but this specific matter is driving her uncharacteristically batty, and she's falling back to fears refuted by science but given weight by popular opinion. Understanding why this happens to otherwise sane, rational individuals is key to understanding how people's views of the world are built and maintained.
It's similar to the autism-vaccine "debate" that's going on in the States right now, or the electricity-cancer "debate." No matter how much research is done to show that there is absolutely, positively, no link whatsoever between vaccines and autism, or power stations and cancer, people continue to believe there are causal links anyway, because they've seen and heard sources that support their position.
The worst part is, it doesn't matter where those sources got their information from. It doesn't even matter if the sources outright say, "I just know it." The only thing that matters is that there are, indeed, sources that support the position.
Enter reference points: something I've mentioned at times on this blog but haven't devoted an actual post on (see "How to Get Real Girls" and "Social Status: Building It and Using It" for the latest posts that mentioned these). Reference points and reference experiences are what we use to define our belief systems, worldviews, and ideas about reality, and they're absolutely crucial to the way we see life on Planet Earth.

A reader writes in:
I've been getting called "gentle" and "a gentleman" quite a bit recently. Me, of all people! The man who prides himself on taking women as lovers within a few hours of meeting them, and who hardly ever goes on second dates because he either sleeps with a girl on the first date, or burns the house down trying.
A friend of mine shot me an email the other day, and in one part of the email he asked me this:
Social status: it's more than just something you get or don't get, have or don't have. Lots of people don't see it that way, though; they tend to think of social status as simply a dividing line between the people who are "in" and the people who are "out."
Recently while scanning the good old Internet I came across a number of posts where guys talk down on beautiful women as being "shallow" and "bitches" and wonder about how to get "real girls." This seemed a little jarring and I like to cut myself off from negative stuff whenever possible, so I navigated away from those guys' pages.
You know the feeling: you find yourself in a conversation that's stuck on the superficial. You're talking about the weather; about how you both hate getting up early in the morning; about what the local sports team did last week; about how sushi is okay but katsu sauce... man, that's where it's at.
A guy meets a girl he likes. He starts talking to her, and there's electricity in the air. Attraction. He can tell she likes him. A lot, even.
It's Friday night, and you're sitting at home by yourself. No girlfriend to spend time with, no gal you're kind of sort of seeing to call... not one girl to keep you company.