Hey El Gallo,
V-Day is a tough one to deal with, always... but your idea is more or less on point, actually. What I meant was actually to not celebrate V-Day on the day itself, but you can definitely do this outside of V-Day proper.
And yes, you cannot not celebrate V-Day - it's inevitable. You cannot say you don't do V-Day, because yes that will kill your attainability and raise lots of red flags.
The challenge here is that you're dating multiple women, and they're all going to want to see you on V-Day. If you choose one over the others for V-Day itself, then you're not being fair and the other girls will feel very insecure (even if you don't tell them you're seeing someone else on V-Day, they will figure it out based on your demeanor).
What I do, and what seems to work best in my experience, is to book V-Day itself with something completely unrelated to women/dating:
- Book a legitimate business trip in a different city
- Go see family that night, ideally far enough away from where you live (i.e. the suburbs if you're in the city), and have it planned from weeks before.
- Go out of town for an event (wedding, etc).
- Some other non-changeable but legitimate, non-woman event. Especially true if it's a weekend.
You have to create this, because you're going to tell every woman you're dating that you're not available on V-Day itself, but you still need to see them before or after that date.
I would suggest that you handle all your most insecure women before V-Day, and the more secure ones after V-Day. The main problem with V-Day is that it's the day that EVERY girl that you're dating in any capacity is going to compare herself and her dating situation with every other girl that she sees on social media, etc. And, she's going to be comparing herself to all the Beta guys who are doting out flowers, expensive dinners, chocolates, romantic facebook posts and marriage proposals (He put a ring on it!)....and she's going to compare herself and you to all these guys. It's going to create a bunch of questions for her, so you're going to have to mitigate those carefully in advance.
Guys tend to lose FBs/MLTRs right after V-Day because girls suddenly realize they want something else in their life, but the best way to mitigate this is to see the girl the night or two nights before V-Day and give her (or those two women) the most intense night of sexual pleasure that you've ever had together. Make the focus be on giving her as many orgasms as possible that night, so that when she faces all her other feelings from social media and the world in V-Day mode, she'll still remember that you're the guy who gives her insane orgasmic sex, and no amount of chocolates, expensive dinners and flowers can beat that....