I know you've said not to celebrate Valentine's Day, but I honestly enjoy it. My plan right now is to just do it on different days near THE day with different mLTRs, maybe telling one I can't celebrate the day of and delaying to the weekend and then celebrating it the day of with another. I think it is especially unavoidable if you are only in the attachment phase with one of them. I think telling her you don't celebrate it is either going to potentially prematurely initiate The Talk or raise red flags for her in attainability. And, like I said, I actually enjoy it, even with multiple women.